Wednesday, August 31, 2011

Unsuccessful Webpages

HUMMUS-HOUSE.COM is a fantastic restaurant I found this past Summer. Their food and atmosphere are great, but unfortunately their webpage is not. The color palette is too limited and the lack of contrast make it very dull. The navigation bars are segmented (the main is broken in two lines) giving the visitor a lack of direction and visual flow. The large-boxy images compete with the small text, making it hard to read. Bottom line, the site seems to lack clarity and thematic elements that create visual hierarchy.

LUSHUSA.COM is a site for bath products and cosmetics that are handmade and eco-friendly. Having been to their stores, this was my first visit to their website. It is chaotic and overwhelming! With multiple menus- some horizontal, others vertical- not to mention type and photos clashing with hand-drawn letters and images, it was a dizzy browsing experience. There was too much to look at and read, so I'm left to infer that the page is primarily for shoppers who know exactly what item they're searching for (and can type it in the search box, thus avoiding the homepage hullabaloo).  

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